Deep Color: The Shades That Shape Our Souls

Color is a powerful force in our lives. It is a major influence in visual and verbal communication and on the decisions we make every day. Deep Color unpacks all the shades of the rainbow (plus black, white, and pink) with little-known facts, stunning visuals, and a critical perspective on color and the nonverbal meanings it carries. Unpacks the mysteriously powerful shades of the rainbow (plus black, white, and pink).

Understanding the cultural information encoded in color will make readers more aware of the media's persuasive use of color.

384 pp | 115 color images